Strategic communications & brand For organizations, leaders, and influencers with a message that matters

Make your next
move matter.

  • Positioning
  • Communications
  • Brand
  • Growth
  • Digital

Having something worth saying is not the same as being heard. Redbird is the team you would build if you had the time: senior strategists, creatives, and technologists who own the whole thing, from the plan to what your audience actually sees.

0M+Cumulative client-platform views managed · Jan–Dec 2025
Selected clientsPast & present · Global business · Media · Healthcare · Leadership · Networks
  • Joanne Moody
  • Global Awakening
  • Spire Network
  • Unity Forum
  • R. T. Kendall
  • Fidus Global
  • Nehemiah Alliance
  • Dr. Ethan Kellum
  • Brad Robison, MD & Associates

01 / Selected Work

The workmakes the case.

A national media platform. A global business. A network entering a new chapter. A new event platform built from zero. Different ambitions, connected thinking.

Joanne Moody, whose brand and media platform Redbird helped develop
Joanne MoodyChannel launch → monetized in under three months.

01 / Joanne MoodyBrand + Communications

From personal story
to national platform.

One voice. A wider stage.

Brand identityYouTube + podcastNational media

A standalone identity, a fast-growing content platform, national media, and two milestone moments that moved Joanne’s story from a live Nashville audience to its first live television appearance.

Client perspective

“Redbird sees the whole picture and knows how to turn a vision into something people can actually experience. They move fast, think strategically, and bring a level of care and excellence that makes them one of the first teams I recommend.”

Joanne Moody

Under
3 months
From channel launch to monetization.Project timeline: launch through monetization.

Read Joanne’s case study

The opportunity

Give Joanne Moody a distinctive personal brand and a platform that could travel across digital content, broadcast, and live experiences.

The approach

Start with a recognizable identity, then connect the story to the places audiences already spend time. Redbird developed Joanne’s standalone brand and brought a YouTube channel, podcast, social content, and national media outreach into a coordinated launch.

The work

Redbird hosted an August 2025 Nashville screening for 800 people in live attendance before Miracle was released on Angel. In April 2026, Redbird helped execute the live television premiere—the first time Miracle ever appeared live on air—with the broadcast available to millions of homes.

The result

The channel reached monetization in less than three months. The August 2025 screening created an 800-person live moment ahead of the Angel release; the April 2026 premiere carried the show into millions of homes for its first live television appearance.

Broadcast footprint reflects premiere availability; the 800-person figure reflects the August 2025 Nashville screening.

August 2025 / Nashville · April 2026 / Television

First in the room.
Then live on air.

Redbird hosted an August 2025 Nashville screening for 800 people before Miracle released on Angel. In April 2026, its television premiere became the first time the show appeared live on air, broadcast to millions of homes.

August 2025 Nashville screening → April 2026 first live broadcast

Audience at the August 2025 Miracle screening hosted by Redbird in Nashville, Tennessee
August 2025 / Nashville screening800 in the room
Television cameras recording Miracle’s first live broadcast in April 2026
April 2026 / First live broadcastMillions of homes
Two milestone momentsMiracle
Screenings.
August 2025 screening · First live appearance on air
Identity / Campaign / ExperienceSpire
Network.
A new identity.
A shared direction.

Speakers and participants on stage at SpireConferenceNACC → Spire

02 / Spire NetworkIdentity + Audience

A new chapter.
A connected audience.

Brand language, contemporary creative, and targeted conference marketing supporting the transition from NACC to Spire.

Brand to experienceOne direction across identity, email, social, and live events.

Read Spire’s case study

The opportunity

Support an established organization through its transition from NACC to Spire, with a clearer identity and a contemporary way to connect with its next generation of leaders.

The approach

Make the new direction recognizable wherever people encountered the brand. Redbird developed brand language and a visual direction, then carried that thinking into conference promotion and audience communications.

The work

Targeted email lists supported conference attendance. Social campaigns, speaker creative, and event materials gave the network a consistent presence before and during its live gatherings. A modern media approach helped the organization speak to younger leaders while retaining a recognizable identity.

The result

A connected brand and marketing presence across digital channels and the conference experience. The work brought identity, audience outreach, and event promotion into a shared direction for Spire’s next chapter.

Brand / Platform / AudienceUnity
Forum.
Built from zero.
Ready for what’s next.

The Future Is Together campaign creative produced for Unity Forum500K+ views

03 / Unity ForumBrand + Platform + Audience

A platform built
to carry forward.

A 90-day identity, digital platform, content, and partner-distribution system built from the ground up.

500K+Views across the 90-day launch window.90K+ accounts reached · 12 posts over 10K views.

Read Unity Forum’s case study

Evidence basis: Redbird’s May 22, 2026 impact report, the dated campaign archive, and the live event platform. Performance figures are campaign data recorded in Redbird’s report.

The mandate

Create the 2026 launch system while leaving Unity Forum with an operating foundation it could reuse for future conferences.

The strategy

Redbird connected identity, website, social, email, print, audio, merchandise, partner outreach, and event communications under one creative direction.

The execution

  • Brand and platform: identity, guidelines, logo system, website redesign, and shared asset library.
  • Audience engine: new social accounts, campaign content, video, attendee sharing kits, email copy, and partner collaborations.
  • Event ecosystem: radio commercial, theme audio, eight-page magazine, speaker and schedule graphics, and 26 merchandise variations.

The documented result

The new social presence generated more than 500,000 views and reached more than 90,000 accounts. Twelve posts exceeded 10,000 views; the two highest-performing posts reached approximately 93,000 and 73,000 views.

Why it mattered

Unity Forum left the engagement with a recognizable identity, a working public platform, repeatable partner-distribution tools, and an organized asset library. The platform remains in use for the 2027 conference cycle.

Documented sources

  1. Redbird Group, Unity Forum × Redbird Impact Report, May 22, 2026.
  2. Campaign archive covering brand, social, video, audio, magazine, and merchandise.
  3. Live Unity Forum platform .

No registration, revenue, or attendance outcome is claimed because those figures are not documented in the reviewed materials.

02 / Expertise

A complete team, pulling in one direction.

Positioning, communications, brand, growth, and digital. Whether you need one discipline or the whole department, the same senior people carry the work from the first question to the last deliverable.

  1. Where the plan starts. Find the opportunity, sharpen the proposition, and give every next move a clear purpose and a goal we can be held to.

    • Brand positioning
    • Audience insight
    • Messaging
    • Communications strategy
    • Launch planning
  2. Shape the story, then put it in front of the people, platforms, and conversations that decide how you are seen.

    • Public relations strategy
    • Media campaigns
    • Narrative development
    • Social strategy
    • Content planning
  3. Make the strategy visible: a distinctive identity and creative work people actually want to spend time with.

    • Visual identity
    • Art direction
    • Video & photography
    • Campaign creative
    • Publishing
    • Live event production
  4. Turn attention into action. Audience insight, paid media, and content distribution that is measured and sharpened as it runs.

    • Audience targeting
    • Paid media
    • Retargeting
    • Email campaigns
    • YouTube strategy
    • Campaign measurement
  5. Build the platforms, integrations, and workflows that let an ambitious communications program run without friction, month after month.

    • Websites & apps
    • Ecommerce
    • Platform integration
    • Workflow automation
    • Content systems
03 / How we work

Built to be your communications team.

Nashville, TennesseeWorking nationally

Organizations, leaders, and influencers bring Redbird in when the mandate is bigger than a project: a launch, a rebrand, a new audience, or the entire communications function, run by people who take ownership of it.

We work as an extension of your leadership team. One plan, one point of accountability, and senior people on the work itself, not just in the pitch.

  1. 01

    Understand what matters.

    Start with the business, the audience, and the real problem to solve. Then set the goals the work will be measured against.

  2. 02

    Set one plan.

    Strategy, message, brand, and channels come together in a single direction, so every piece of work pulls toward the same outcome.

  3. 03

    Run the work.

    Creative, content, media, and digital are produced and managed by the same team that wrote the plan.

  4. 04

    Measure and sharpen.

    Reporting that says what happened and what changes next. The work keeps moving, and it keeps getting better.

04 / InquiriesThe next chapter starts with a conversation.

Let’s make it count.

Tell us what you’re building, changing, or ready to hand to a team that will own it.

tyler@redbirdgroup.co 812 573 0864

Information submitted through this form is used to respond to your inquiry. For questions about your information, email tyler@redbirdgroup.co.

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